Nothing CEO Carl Pei says smartphone apps will disappear as AI agents take their place

Carl Pei, co-founder and CEO of Nothing, is imagining a future past the iPhone — and it’s a tool powered by AI brokers, not operating apps.
“When it comes to AI in software program, I feel individuals ought to perceive that apps are going to vanish,” stated Pei, whose shopper electronics model makes unique smartphones and different equipment. “So, in case you’re a founder or a startup and your app is like the place the core worth lies, that will likely be disrupted whether or not you prefer it or not.”
Pei made these feedback throughout an interview on the SXSW convention in Austin on Wednesday.
The founder has talked about an AI-first machine earlier than, as this imaginative and prescient helped the corporate shut its $200 million Series C funding round final yr. On the time, Nothing was pitching the concept of a brand new sort of smartphone utilizing AI and personalization know-how that’s correct sufficient for its customers to not really feel they needed to go behind the AI and double-check its output.
At SXSW, Pei expanded on his imaginative and prescient for the AI-first machine and the steps wanted to get there.
The preliminary step, which is being examined by some corporations as we speak, is an AI function that may execute a command on the customers’ behalf, like reserving flights or inns. Pei, nevertheless, dismissed this step as being “tremendous boring.”
The subsequent step is the place issues might get extra attention-grabbing, because the AI begins to be taught a person’s intentions long-term. As an illustration, in case you wished to be more healthy, the machine might offer you nudges that will help you accomplish your targets.
“I feel it will get much more highly effective when it begins surfacing ideas for you; you don’t must manually give you an thought…when the system is aware of us so properly, it’ll give you issues that we don’t even [know] we wished,” Pei defined, evaluating this idea to one thing like ChatGPT’s reminiscence function.
In describing how he pictured an AI-first smartphone, Pei stated it could be a tool that will do issues for you while not having to be commanded to.
“The present manner we use telephones may be very old-school. It’s pre-iPhone…there was once Palm Pilots and PDAs again within the day. And if you consider the person expertise, it’s nonetheless very comparable,” Pei stated. “You might have lock screens, house screens, apps. You browse totally different apps. Every app is sort of a full-screen factor. There’s some sort of app retailer that lets you obtain extra apps. So it hasn’t actually modified for like, 20 years.”
This pissed off him as a result of the know-how customers are utilizing has developed fairly a bit, however the merchandise we use haven’t. Even easy duties have us leaping via a number of steps, he defined.
“It’s very exhausting to get issues completed on a cellphone,” Pei stated. “Let’s say we wish to seize espresso. That’s an intention. However to execute that intention, now we have to undergo so many various steps and so many various apps. It’s in all probability like 4 apps to seize espresso with anyone — some messaging app, some sort of maps, Uber, calendar.”
He continued: “I feel the way forward for smartphones or working techniques ought to simply be: ‘I do know you very properly, and if I do know your intention, I simply do it for you,’ as an alternative of getting to undergo all of the apps manually.”
“It ought to simply do it via AI,” he stated.
This additionally means units would have an interface that’s not targeted on apps for people to navigate, however would as an alternative function an interface designed for the AI agent to make use of.
That doesn’t imply apps are going away within the near-term, Pei cautioned. Nothing’s personal working system even permits customers to vibe code their very own mini apps as we speak. However ultimately, the AI will want to have the ability to use the “app” in a frictionless manner, not attempting to imitate human contact on the smartphones by shifting via menus and tapping choices.
“That’s not the longer term. The longer term just isn’t the agent utilizing a human interface. It’s essential create an interface for the agent to make use of. I feel that’s the extra future-proof manner of doing it,” Pei stated.


